Monetization
2026-03-08
by RewardingHub Team
Mobile Game Monetization Benchmarks by Genre 2026
Know where your game stands. Here are 2026 monetization benchmarks by genre.
Revenue Benchmarks
| Metric | Casual | Mid-Core | RPG | Hyper-Casual |
|---|---|---|---|---|
| ARPDAU | $0.05-$0.15 | $0.08-$0.25 | $0.15-$0.50 | $0.02-$0.10 |
| OW eCPM | $30-$50 | $40-$70 | $50-$80 | $20-$40 |
| IAP Conv. | 2-4% | 3-6% | 4-8% | 0.5-2% |
| D1 Retention | 35-45% | 30-40% | 25-35% | 25-35% |
Read our full monetization guide for strategies to improve these metrics. Start monetizing with RewardingHub.
Frequently Asked Questions
How do I improve my benchmarks?
Optimize offerwall placement, test virtual currency amounts, and diversify revenue streams.
Are these global or US-specific?
US/Canada benchmarks. Multiply by 0.6-0.8 for Western Europe, 0.3-0.5 for APAC.